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Writer's pictureTome Avelovski

Is Investing in Melbourne Property Still Worth It in 2025?

Updated: 3 days ago

Investing in property has long been a popular strategy for building wealth in Australia. Melbourne, with its vibrant culture and strong economic growth, has historically attracted numerous investors. As we look ahead to 2025, many potential investors are wondering: does the Melbourne property market still hold promise? This post explores the current landscape of Melbourne's property market and offers insights for those considering an investment.


The Melbourne Property Market Landscape


Melbourne has seen fluctuating property prices in recent years, influenced by various economic factors. By 2025, the market is expected to evolve further. To make informed investment decisions, it's important to grasp the trends and statistics surrounding both residential and commercial properties.


Melbourne's property market features a blend of established suburbs and emerging areas. For instance, areas like Tarneit and Werribee have historically shown resilience, maintaining property values even in tougher market conditions.


In contrast, suburbs such as Docklands and Southbank have seen rapid growth, driven by new developments and infrastructure improvements. Researching specific locations and their projected growth is essential for investors seeking lasting capital gains.


Recent government interventions, such as adjustments in interest rates and policy reforms, have also impacted property prices. In fact, over the last 12 months dwelling prices have been basically stagnant, while many other capital cities enjoyed double digit capital growth. Melbourne's property values have risen 10.6% since the onset of COVID-19 in March 2020, but they are still -4.4% below their previous peak in March 2022.


As interest rates stabilise, there is potential for both local and international investors to find opportunities in the Melbourne property market.





Key Factors to Consider Before Investing


Investing in property is a significant decision. Here are important factors potential investors in Melbourne should keep in mind for 2025:


1. Location Matters


The location of an investment property greatly influences its value. Properties near public transport, schools, and shopping centres tend to attract higher demand. For instance, suburbs like Coburg and Glen Waverley, which are undergoing development of infrastructure and amenities, promise future growth and appreciation. In 2025, analysing emerging suburbs with planned upgrades will be vital.


2. Rental Demand


Melbourne's rental market has consistently offered strong demand. Factors such as population growth and migration rates play a significant role. For example, Melbourne's population grew by 1.5% annually from 2016 to 2021, contributing to an increased demand for rental housing. By examining demographic trends and local employment opportunities, investors can pinpoint areas likely to provide substantial rental returns.


3. Regulatory Environment


Keeping abreast of the regulatory environment is essential when investing in property. Changes in tax laws or foreign ownership policies can impact the success of property investments. For instance, the Victorian government’s introduction of the vacant residential property tax aims to increase housing supply. Awareness of such regulations can help investors make proactive decisions.


4. Financial Preparedness


Investing in property usually involves a significant upfront cost, along with ongoing expenses such as maintenance and property management fees. A solid financial assessment is crucial. For example, understanding your budget and calculating potential investment returns can prevent overcommitting and ensure a sustainable investment journey.


Emerging Trends in Melbourne's Property Market


As we approach 2025, several emerging trends are shaping the Melbourne property market, providing insight for potential investors:


A Shift Towards Sustainability


Sustainable living is gaining traction, with more buyers seeking environmentally responsible properties. For instance, homes with solar panels or energy-efficient appliances are increasingly desirable. Investments in properties that prioritise sustainability may reflect changing consumer preferences and yield higher future returns.


The Rise of Remote Work


Remote work has fuelled demand for properties in suburban areas. Homebuyers are now looking for larger spaces conducive to home offices. This trend is particularly evident in suburbs like Box Hill and Mornington, where demand surged by 10% in 2023 due to the shift in work patterns. Investors should understand how work-life balance influences property preferences.


Technology in Real Estate


Technological advancements are transforming the property market. Tools like online listings and data analytics offer valuable insights into market assessments, making it easier for investors to identify opportunities. For example, virtual tours and digital paperwork streamline the buying process, enhancing overall efficiency.





Risks Involved in Property Investment


While investing in property offers rewards, it's also important to consider potential risks. Market fluctuations, regulatory changes, and economic downturns can impact property values and rental demand. Prospective investors should have strategies to mitigate these risks, such as diversifying their portfolios or consulting industry experts.


Conducting thorough due diligence on properties is essential. This includes investigating property history, potential issues, and the current market landscape. Although property investment carries risks, informed strategies can help investors navigate challenges effectively.


To Summarise: Is It Worth Investing in Melbourne in 2025?


We are seeing some early signs of a boost in confidence in both buyers and sellers and auction clearance rates have remained strong showing a significant depth of buyers in the market.


As we look towards 2025, investing in property in Melbourne can still present a valuable opportunity. It is crucial for investors to engage in thorough research and consider upcoming trends. By understanding the local market, its dynamics, and identifying growth areas, investors can make informed decisions.


Challenges and risks are part of the investment landscape, but Melbourne’s historical property performance suggests that opportunities remain for those who are willing to strategically navigate it. With careful planning, market analysis, and a grasp of socio-economic trends, savvy property investors can still leverage the vibrancy of the Melbourne market to secure their financial futures.



If you're looking for a buyer’s agent or qualified property investment adviser (QPIA®) to assist you with purchasing a home or investment property in NSW, QLD, VIC, SA or WA, please get in touch with our team at Ready Set Buy - Property Buyer's Agents or give us a call on 1300 289 372!


Disclosure: The information contained in this blog is our personal opinion only and is not to be taken as financial advice, as we do not know your financial situation. Please speak with your accountant or any other licensed professional for specific advice based on your own personal circumstances. We will not be held liable for any losses.

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